SERENDIPITY
Being up against 167 competitors is enough to make anyone nervous. That's why Chopping Block Theatre came to 5 by 5 Design to make their play, Serendipity, stand out at the 2005 Minnesota Fringe Festival in Minneapolis.
A clean, welcoming word mark earned the play immediate acceptance and recognition. Serendipity combined music, digital artwork, video, and live performances in one complete play. To bring these disparate multimedia elements together, 5 by 5 Design created a series of film titles to be interspersed with a silent film to introduce the fairy tale's characters.
The result for Chopping Block Theatre was certainly no accident: a memorable experience that entertained the show's audiences.
Being up against 167 competitors is enough to make anyone nervous. That's why Chopping Block Theatre came to 5 by 5 Design to make their play, Serendipity, stand out at the 2005 Minnesota Fringe Festival in Minneapolis.
A clean, welcoming word mark earned the play immediate acceptance and recognition. Serendipity combined music, digital artwork, video, and live performances in one complete play. To bring these disparate multimedia elements together, 5 by 5 Design created a series of film titles to be interspersed with a silent film to introduce the fairy tale's characters.
The result for Chopping Block Theatre was certainly no accident: a memorable experience that entertained the show's audiences.





