• FEATURED PROJECT

    Avoiding commodity status in a high-end market.

    See
  • FEATURED PROJECT

    Serious comedy gets a new logo.

    See
  • FEATURED PROJECT

    Promotional products done right.

    See

 
Design, to us, means a plan. A strategic, thoughtful, creative way to get from point A to point B.

We do strategic marketing, graphic design, and creative communications. Are you ready to take your brand to the next level? Let’s get started.


Brand Equity—Hold On or Move On?

Truly knowing what equity your brand has is a tricky business. Here are a few tips to help you decide if your brand strategy is worth holding on to or if it is time to let it go.


5 Questions About Direct Marketing

At 5 by 5 Design we believe it’s possible to change the world by posing the right questions, listening to the honest answers, and following the path that emerges from the dialogue. Today we’re asking about direct marketing


Clarity of Purpose—A Brainstorming Technique

You probably already know that for effective branding it’s important to know who you are, what you do, and why it matters to customers. But did you know, clearly defining what you ARE NOT is just as important?